Kendrick Lamar recently dropped a music video for his diss track aimed at Drake, titled “Not Like Us,” just in time for the Fourth of July celebrations. The video features plenty of cameos, including one from Tommy the Clown, who also appeared at Lamar’s recent Pop Out concert in Inglewood. In the video, Lamar can be seen celebrating his hometown of Compton, dancing with DJ Mustard while surrounded by fans at iconic locations like City Hall and Tam’s Burgers. Even his fiancé, Whitney Alford, and their children make an appearance in the visual.
One of the standout elements in the video is the heavy use of owl imagery, a clear nod to Drake. Lamar is seen whacking an owl-shaped piñata and standing with a live owl perched on his arm. The video ends with a shot of an owl in a cage, accompanied by a disclaimer stating, “no OVHoes were harmed during the making of this video.”
The video was reportedly shot shortly after Lamar’s Juneteenth concert, where he performed “Not Like Us” multiple times and expressed his dedication to defending the West Coast. The ongoing rap feud between Lamar and Drake had seemingly quieted down in recent weeks, but the release of this music video reignited the rivalry. Since Lamar’s initial disses in March, the two rappers have been exchanging verses and jabs in various tracks.
Despite the back and forth, many fans and critics agree that Lamar has been the victor in this war of words. “Rolling Stone” declared Lamar the ultimate winner, stating that his shots “hit harder” overall. The video for “Not Like Us” continues to showcase Lamar’s skill as both an artist and a lyricist, solidifying his place in the rap game.
With the release of this music video, the feud between Kendrick Lamar and Drake is far from over. Fans can expect more diss tracks and subtle jabs as these two talented artists continue to assert their dominance in the hip-hop industry.